Friday, March 22, 2013

Narrowcasting: Making the world a smaller, and dumber place

I’m noticing that the new Yahoo is starting to present news items and stories based on past clicks. This totally kills the serendipitous discovery of interesting stories. The last thing I need to see are articles that don’t broaden and add depth to what I know, or think I know.

Regardless of their algorithmic cleverness, I doubt Yahoo, Google, Amazon and their ilk know me well enough. When's the last time you acted on one of their recommendations?